In-App Purchases: Amazing!

We love this!!! It removes the stress of hunting for filter sizes from store-to-store and ensures that I’m getting a product that works with the app. Having a variety of retailers to choose from is a bonus, but just Filtrete would suffice too (and probably help Filtrete preserve its retailer relationships too).

Here are a few suggestions to make this feature even better:  

• Easy price comparisons
• Shipping costs are a hurdle; perhaps offer price breaks early on
• Make this feature more visible/prominent
• Consider volume purchases and associated discounts
• An auto-purchase/subscription feature